Almost everyone goes to Google to search for something they want to buy. Although Google has a special portion intended for local businesses, such as florists, it is likely that you will find franchise businesses on search results (right on Google Places). Moreover, you will find a great deal of them in the organic search results.
It is sad to say but a number of people click on these “franchise outlets” to buy flowers. Not everyone though knows that the money goes to the big companies behind these franchise outlets. The result is, people get ripped off and these florists only get a very small piece of the pie.
Yup, these corporations use local florists as a front. They are merely order gatherers and they don’t have the control over their business, the technology, and the income they should be rightfully earning. Most of our local florists sign up with these corporations because they made them believe that they would get a lot of exclusive customers. You can read more of the deception here.
Help build a better community and a healthier economy by supporting your local businesses.
- Local businesses create jobs, not corporations. A lot of employment opportunities are provided by small corner businesses. Also, they provide better benefits than corporations do. In most cases, local employers treat their employees better than ruthless bosses in big companies.
- Keeping the Dollar within the community. The revenue stays within the community and enriching the locale in the long run.
- Extensive market knowledge. Local businesses, like florists, know what’s happening in their local market.
- Intensive product knowledge. When you order with your real local florist, they know how to bring out the best in it. They know how to listen to the details you give. Best of all, they can give you the best deals for your buck.
- Cheaper prices but best customer service. Just like this florist in Little Rock, all you have to pay is the cost of the flowers + delivery fee + tax, and THAT’S IT! There are no hidden charges, no gimmicks, no BS. You might want to compare prices here. And in the unlikely case that you are not satisfied with the product, you can get back at them. Do big companies have this accountability for their customers? The answer is up to you.
- Healthy Business Competition. Cheaper goods, more product choices, better customer approach, personalized service. This is what healthy competition gives to the community.
In fact, there are numerous good effects of supporting local businesses and you can read more or it here.